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Degree in Business Analytics / Business Analytics

+ Google Data Analytics (R) Certification

Train with the Business Analytics degree that is most closely connected to the needs of the company. Designed together with the Big 4, you will become a profile that masters technology, understands data and generates impact on the results of companies. Join a sector in constant transformation that will change the way businesses operate. This degree belongs to the UAX Mare Nostrum University.

Up to 40 per cent off tuition fees
Start September
Length Credits 4 years / 270 ECTS
Language Spanish
Modality Campus-based
Campus Málaga / Madrid
Faculty Business & Tech

Become a key decision-maker through technology and data

Data analysis has completely revolutionised decision-making within companies by providing access to detailed, real-time information on operations, customers and the market. This enables managers to identify trends, predict behaviour and make more informed and strategic decisions. 

Professionals capable of understanding, organising and analysing this data have become key figures in high demand across all types of organisations. 

With the Bachelor’s Degree in Business Analytics at UAX Mare Nostrum, you will be trained through a programme developed in collaboration with the Big 4 (KPMG, EY, PWC and Deloitte) – leading firms in the use of data. 

You will develop your skills in an environment of constant innovation, working on entrepreneurial projects and real-world challenges set by leading companies in their sectors. Furthermore, you will enter the job market with a distinct advantage thanks to your level of English, additional certifications and in-depth knowledge of:

  • Business Analytics: you’ll master subjects such as statistics, data visualisation, machine learning, programming and business mathematics.
  • Business training for key sectors such as business administration and start-up creation, digital business development and growth hacking.
  • Agile methodologies: you will use the working models employed by companies in their day-to-day operations (Lean, Scrum, Kanban, XP, etc.) when tackling the various projects during your business analytics degree.
  • Links with industry: the curriculum has been developed in collaboration with over 50 leading companies such as Deloitte, Microsoft, Coca-Cola, Telefónica, IBM, etc.

 

You will obtain the Data Analytics (R) certification from

 

“We are proud to nurture talent through academic excellence, disruptive learning and links with the professional world”

Luis Couceiro, Vice-Chancellor of UAX Mare Nostrum

Why choose UAX?

Alfonso X el Sabio University is among the best universities in Spain according to the rankings.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Leader in Employability

According to the Forbes 2023 List, UAX is the private university with the highest proportion of graduates working in their field of study, with a rate of close to 90%.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Nº1 in Job Placement

The Ranking 2023, prepared by the BBVA Foundation and the IVIE, places UAX as the University with the best job placement in Spain.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Nº1 Private University

UAX leads the private university offer and stands out for its training model, with a practical approach and very much in line with the reality of the market.

Bachelor’s Degree in Business Analytics in Málaga | UAX

A benchmark in AI innovation

UAX in the Top 2 leading Spanish universities in Generative AI, according to the Forbes 2025 List, and Top 2 most innovative universities in AI in 2025 according to El Confidencial.

Stand out in the job market with recognised qualifications and key skills.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Business

+ Business & Product Innovation Plan

Comprehensive development in key areas of the company, covering business strategy, financial management, operations, marketing and talent development.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Experience

EY, Accenture, Avanade

You will gain hands-on experience in innovation projects collaborating with renowned companies such as EY, Accenture and Avanade by Microsoft.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Skills

+ UAX skill School Certificate

Implementation of Agile methodologies and obtaining certifications in communication, leadership, analytical and disruptive thinking.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Technology

+ Tech for driving transformation certificate

30 ECTS in certified training on emerging technologies, such as artificial intelligence, fintech and industry 4.0, and how they can be harnessed to generate significant business impact.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Data

+ Google Data Analytics (R) Certificate

Drive decision making with a Data Driven approach, backed by a professional certification in advanced analytics from Google.

Information about the Business Analytics degree programme in Málaga

Your future begins in Málaga

The Málaga Campus combines a modern, collaborative environment with access to state-of-the-art resources, offering you the best academic and professional experience.

 

Furthermore, studying in Málaga allows you to enjoy a city that welcomes talent, with a thriving healthcare and scientific ecosystem, and a wealth of career opportunities in Andalusia, Spain and internationally.

Partnerships with leading companies in data analytics

If you study the Business Analytics degree in Málaga, you’ll be able to undertake your work placement with leading companies in the fields of business intelligence, business and technology.

Bachelor’s Degree in Business Analytics in Málaga | UAX
Bachelor’s Degree in Business Analytics in Málaga | UAX
Bachelor’s Degree in Business Analytics in Málaga | UAX
Bachelor’s Degree in Business Analytics in Málaga | UAX
Bachelor’s Degree in Business Analytics in Málaga | UAX
Bachelor’s Degree in Business Analytics in Málaga | UAX
Bachelor’s Degree in Business Analytics in Málaga | UAX
Bachelor’s Degree in Business Analytics in Málaga | UAX
Bachelor’s Degree in Business Analytics in Málaga | UAX
Bachelor’s Degree in Business Analytics in Málaga | UAX
Bachelor’s Degree in Business Analytics in Málaga | UAX

Discover what it’s like to study the Business Analytics degree at UAX Mare Nostrum through the perspective of the academic team, our students’ experiences and the activities that form part of their day-to-day lives. In these videos, you’ll learn about the degree’s practical approach, the data analysis projects and the experiences that link the course to the real world of business.

“Without data, you’re just another person with an opinion.”

W. Edwards Deming, statistician

Meet the academic team

In an increasingly data-driven world, studying Business Analytics is a safe bet.

Rafael Saucedo, coordinator of the Bachelor’s Degree in Business Analytics at UAX Mare Nostrum, presents a degree programme designed to develop well-rounded professionals capable of linking data analysis with strategic decision-making in real-world business environments.

 

A leading academic staff

Bachelor’s Degree in Business Analytics in Málaga | UAX

Rafael Saucedo Calzada

Head of Business Analytics Studies

PhD in Tourism with postgraduate qualifications from the University of Seoul and the University of Málaga, specialising in sustainability, urban transformation and data analysis. He has a strong international track record that combines tourism management and applied research, drawing on expertise in artificial intelligence, business analytics and human behaviour to inform university teaching and the development of smart, resilient cities.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Francisco Cantero Jiménez

Teacher

Data space architect and international consultant specialising in enterprise architecture, data governance and artificial intelligence. He has over twenty years’ experience in technology consultancy and is involved in European initiatives to build digital ecosystems based on data sovereignty and interoperability; a pioneering career which he combines with university teaching based on innovation projects and real-world case studies.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Luis Alfonso Maldonado Canca

Doctor

PhD in Economics and Business from the University of Málaga, with an international distinction, specialising in the adoption of artificial intelligence in business environments. Marketing Director and CEO at WOM Marketing, he leads digital transformation and strategic communication projects for companies across various sectors. He is a lecturer at ESIC Business School and a regular contributor to the School of Industrial Organisation (EOI). His career combines entrepreneurial vision, scientific research and outreach in the fields of innovation and digitalisation.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Sergio Luque

Doctor

PhD in Marketing and Market Research, accredited by ANECA, specialising in digital marketing, the sociology of consumption, fashion and the media. With a six-year research track record at the CNEAI and over 10 years’ experience in teaching and research at national and international universities, he is an active participant in competitive research groups within his areas of specialisation.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Berta Marqués Marquez

Teacher

She holds a degree in Economics from the University of Málaga and is a PhD candidate in the Economics and Business Programme at the same university. With over 28 years’ professional experience — 11 of which were spent in the United Kingdom — in finance, taxation, auditing and management control, she has worked for multinational companies such as UHY Fay & Co, PHD Media (Omnicom Group), Dentsu Aegis Network and TUI Travel. A non-practising member of the Official Register of Auditors (ROAC), she focuses her research on financial culture and its influence on risk aversion and decision-making. She has undertaken a visiting scholarship at Westminster Business School (London) and published teaching cases at IESE Business School.

Bachelor’s Degree in Business Analytics in Málaga | UAX

Alberto Ruiz Aguilar

Teacher

Telecommunications Engineer and MBA, specialising in augmented, virtual and mixed reality (XR) and digital transformation. CEO and CTO of 3IN, a pioneering company in XR solutions for industry, healthcare and training. With over 20 years’ experience, he has led more than 20 digitalisation projects using immersive technologies, optimising processes and developing new business models. He works as a mentor and trainer at the School of Industrial Organisation and has co-founded initiatives such as La Brújula XR and Nice1 Blockchain & Video Games.

Scholarships and financial support for studying at UAX Mare Nostrum

We know that studying is an investment. That’s why we want to remove financial barriers and make things easier for you. Fill in the form and let our advisers help you discover the scholarships, agreements and personalised financial support that best suit your situation.

OEI Scholarships

Students from Ibero-America

This programme is aimed at Ibero-American citizens or foreign nationals legally resident in countries within the OEI’s sphere of influence. The scholarship covers a 50 per cent discount on the total tuition fees.

Legal basis

MEC Scholarships

Ministry of Education, Vocational Training and Sport

Find out about the scholarships and grants offered by the Ministry of Education, Vocational Training and Sport, categorised by type and level of education.

Legal basis
Bachelor’s Degree in Business Analytics in Málaga | UAX

Tuition fee assistance for relatives of UAX students

If you have an immediate family member (up to second degree of kinship) enrolled at UAX, you can benefit from a 5 per cent discount on tuition fees. Because studying as a family is even better.

Legal basis
Bachelor’s Degree in Business Analytics in Málaga | UAX

Support for former UAX students

If you graduated from UAX and are now thinking of studying for a new degree, we want to continue supporting you. That’s why we’re offering you a 10% discount on tuition fees.

Legal basis
Bachelor’s Degree in Business Analytics in Málaga | UAX

Early enrolment grant

If you’ve already decided to take the plunge, enrol early and benefit from a direct grant. It’s a way of rewarding your commitment and giving you a head start in planning your future.

Legal basis
Bachelor’s Degree in Business Analytics in Málaga | UAX

City of Málaga Scholarships

Free tuition for students registered as residents of Málaga who demonstrate academic excellence and continue to meet the criteria that led to their scholarship throughout their academic studies.

Legal basis

Santander Scholarships

Attracting Pre-doctoral Research Talent

Financial support for outstanding students who wish to carry out innovative research and contribute to the advancement of knowledge in their disciplines.

Legal basis

Santander Scholarships | Work Placement Supplement

2025, 2nd Edition

Grants for students on higher-level vocational training, undergraduate, postgraduate or master’s programmes enrolled at Spanish universities with a Santander agreement. A financial supplement to support you whilst undertaking your work placements.

Legal basis
Bachelor’s Degree in Business Analytics in Málaga | UAX

Support for students undertaking two degree programmes simultaneously

Studying for two degrees at the same time is a challenge, and we want to support you. If you’re already at UAX and enrol on a second degree programme, you’ll receive a grant towards your booking fee and tuition fees.

Legal basis
Bachelor’s Degree in Business Analytics in Málaga | UAX

Support for elite athletes

If you’re a high-performance athlete, at UAX we want to help you balance your passion with your studies. We offer specific grants that can cover up to 50 per cent of your tuition fees.

Legal basis
Bachelor’s Degree in Business Analytics in Málaga | UAX

Financial support for continuing your studies

If you’d like to continue your studies with us and progress from vocational training to a bachelor’s degree, from one bachelor’s degree to another, or from a bachelor’s degree to a postgraduate degree, we’re here to support you with a grant covering up to 25 per cent of your tuition fees.

Legal basis
Bachelor’s Degree in Business Analytics in Málaga | UAX

Scholarships for Academic Excellence

If you have a strong academic record, we would like to recognise your talent with a scholarship designed for new students. (Excludes the degree in Medicine).

*Terms and conditions to be published

Senescyt Scholarships

Students from Ecuador

This programme is aimed at citizens with Ecuadorian nationality and/or residence who wish to undertake an online master’s degree in Spain. The scholarship covers a 50 per cent discount on the total tuition fees.

Legal basis

Banco de la Nación de Perú

Bank customers

This agreement gives you access to special support for selected online master’s programmes, along with payment plans designed to suit your financial circumstances. 

Entry and Admission to the Business Analytics Degree Programme in Málaga
Bachelor’s Degree in Business Analytics in Málaga | UAX
01
We inform and advise you

The first step is to contact our team of advisers to determine the best way to start your professional career with us, you can also arrange a personal visit from Monday to Saturday and get to know UAX first hand.

Next step
Bachelor’s Degree in Business Analytics in Málaga | UAX
02
Have you made your mind up?

Help us get to know you a little better by starting the admission process. You will need to upload the documents required for the application to our portal.

Previous step Next step
Bachelor’s Degree in Business Analytics in Málaga | UAX
03
A little challenge to get things started

You will take several tests, including a language test, a knowledge test and a video in which you will answer two short questions. We also need some additional information to complete the registration.

Previous step Next step
Bachelor’s Degree in Business Analytics in Málaga | UAX
04
If you are already a UAX Business & Tech student

A student who takes the initiative to research, learn and create, rather than waiting for someone else to come up with solutions. Welcome!

Previous step
Next step
Would you like to find out more? We’ll tell you all about it

All fields are required

You can study Business Analytics at:

  • MADRID CHAMBERÍ CAMPUS
  • MALAGA CAMPUS
Madrid Chamberí Campus

Madrid Chamberí Campus

The meeting point for technology, business and students in the heart of Madrid. The building, a pioneer in sustainability, accessibility and energy efficiency, has more than 16 floors and 12,000m2, designed for coexistence, learning and networking and where we promote innovation, business initiatives and the development of projects with social impact on a daily basis.

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Malaga Campus

Malaga Campus

UAX joins the rise of the city as an engine of talent, betting on the training of key professional profiles in areas of maximum employability such as health, sport, business, technology and design. UAX Mare Nostrum, an international university that inspires and develops the talent of people throughout their professional lives so that they can realise their purpose and generate social impact.

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