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Train with the Business Analytics degree that is most closely connected to the needs of the company. Designed together with the Big 4, you will become a profile that masters technology, understands data and generates impact on the results of companies. Join a sector in constant transformation that will change the way businesses operate. This degree belongs to the UAX Mare Nostrum University.
Data analysis, artificial intelligence and automation are transforming the way businesses make decisions.
Professionals capable of turning data into business strategies, designing dashboards, optimising processes and supporting decision-making through advanced technologies have become highly sought-after by organisations across all sectors.
Business Analytics is a hybrid degree programme that combines business, data analytics, artificial intelligence and technology. Unlike other degree programmes specialising exclusively in business management or technical roles, it equips you to understand how organisations operate and to use data to optimise processes, identify opportunities and support strategic decision-making. This combination of skills makes it one of the most promising and employable profiles in today’s job market.
With the BA in Business Analytics at UAX Mare Nostrum, you will be trained through a programme developed in collaboration with the Big 4 (KPMG, EY, PwC and Deloitte) – leading firms in the use of data.
Furthermore, you’ll study in Málaga, one of Spain’s fastest-growing technology and business hubs. The presence of technology firms, consultancy firms, start-ups and multinationals makes the city a particularly attractive environment for building a career linked to data, artificial intelligence and digital transformation.
You’ll develop your skills in an environment of constant innovation, working on entrepreneurial projects and tackling real-world challenges set by leading companies in their sectors. And not only that, but you’ll enter the job market with a head start thanks to your level of English, additional certifications and in-depth knowledge of:
You will obtain the Data Analytics (R) certification from
Luis Couceiro, Vice-Chancellor of UAX Mare Nostrum
Alfonso X el Sabio University is ranked among the best universities in Spain, according to the rankings.
According to the Forbes 2023 List, UAX is the private university with the highest proportion of graduates working in their field of study, with a rate of close to 90%.
The Ranking 2023, prepared by the BBVA Foundation and the IVIE, places UAX as the University with the best job placement in Spain.
UAX leads the private university offer and stands out for its training model, with a practical approach and very much in line with the reality of the market.
UAX in the Top 2 leading Spanish universities in Generative AI, according to the Forbes 2025 List, and Top 2 most innovative universities in AI in 2025 according to El Confidencial.
Stand out in the job market with recognised qualifications and key skills.
Comprehensive development in key areas of the company, covering business strategy, financial management, operations, marketing and talent development.
You will gain hands-on experience in innovation projects collaborating with renowned companies such as EY, Accenture and Avanade by Microsoft.
Implementation of Agile methodologies and obtaining certifications in communication, leadership, analytical and disruptive thinking.
30 ECTS in certified training on emerging technologies, such as artificial intelligence, fintech and industry 4.0, and how they can be harnessed to generate significant business impact.
Drive decision making with a Data Driven approach, backed by a professional certification in advanced analytics from Google.
FIRST YEAR | |||
Subject | Type | ECTS | Semester |
| Macroeconomics | FB | 6 | 1st |
| Fundamentals of Business | FB | 6 | 1st |
| Financial Accounting | FB | 6 | 1st |
| Management Information Systems | FB | 6 | 1st |
| Mathematics for Business | OB | 6 | 1st |
| Economics for Decision-Making | FB | 6 | 2nd |
| Financial Mathematics | OB | 6 | 2nd |
| Database Management | FB | 6 | 2nd |
| Communication Skills and Professional Development | FB | 6 | 2nd |
| Business Statistics I | OB | 6 | 2nd |
SECOND YEAR | |||
Subject | Type | ECTS | Semester |
| Business Statistics II | OB | 3 | 1st |
| Fundamentals of Marketing | OB | 6 | 1st |
| Digital Finance | OB | 6 | 1st |
| Data Visualisation and Presentation | OB | 3 | 1st |
| Programming Tools for Data Analysis | OB | 6 | 1st |
| Techniques and skills for working in professional teams / Skills and Techniques to Work in Professional Teams | FB | 6 | 1st |
| Cost Accounting and Business Planning | OB | 6 | 2nd |
| New Business Models | OB | 6 | 2nd |
| Digital Law | FB | 6 | 2nd |
| Algorithms and Data Structures | OB | 6 | 2nd |
| Data Mining I | Compulsory | 6 | 2nd |
THIRD YEAR | |||
Course | Type | ECTS | Semester |
| Project Management | Compulsory | 6 | 1st |
| Corporate Finance | OB | 6 | 1st |
| Digital Marketing Strategies | OB | 6 | 1st |
| Machine Learning | OB | 6 | 1st |
| Data Mining II | OB | 6 | 1st |
| Analysis of Economic Sectors | OB | 6 | 2 |
| Analysis of Financial Statements | OB | 6 | 2nd |
| Corporate Taxation | OB | 6 | 2nd |
| Artificial Intelligence | OB | 6 | 2nd |
| Leadership and Change Management | OB | 6 | 2nd |
FOURTH YEAR | |||
Subject | Type | ECTS | Semester |
Business Creation and Digital Entrepreneurship / Business Business Creation and Digital Entrepreneurship | OB | 6 | 1st |
Business Management Systems / Business Management Systems | OB | 6 | 1st |
| Elective I | OP | 6 | 1st |
| Elective II | OP | 6 | 1st |
| Elective III | OP | 6 | 1st |
| External academic placements | PAE | 24 | 2nd |
| Final Year Project | TFG | 6 | 2nd |
To complement academic training, some modules incorporate Coursera courses focusing on professional skills sought after by employers, such as Analytical Thinking.
Number of places available for new students: 40
business-analytics-curriculum-malaga
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*Character: BT: Basic Training, Ob: Required, Op: Optional
At UAX Mare Nostrum, you’ll learn to turn data into decisions. Our methodology focuses on developing real-world projects from the very first year, combining data analysis, business strategy, technology and artificial intelligence to prepare you for the challenges of an increasingly digital and data-driven environment. Throughout the degree programme, you’ll work with the tools and methodologies used by companies to analyse information, identify business opportunities and design data-driven solutions, applying your knowledge to projects that become progressively more complex and closely reflect the realities of the professional world.
How will you learn?
Learn by building your professional profile
Every project you undertake during the degree programme will provide an opportunity to demonstrate your analytical, strategic and technological skills. Upon completion of the degree, you will have a portfolio of projects that reflects your development and will help you access career opportunities in consultancy, business analysis, market intelligence, strategy, technology and digital transformation.
By studying the Business Analytics degree programme in Málaga, you’ll benefit from a curriculum designed in collaboration with the Big Four, which will keep you constantly connected to the business world from day one.
What will this partnership between UAX Mare Nostrum and leading companies offer you?
Progressive work placements to boost your employability
The Bachelor’s Degree in Business Analytics incorporates an internship model designed to facilitate a gradual transition into the professional world. During your third year, you will gain your first taste of working in a company, enabling you to understand real-world business dynamics, identify areas of professional interest and develop skills applicable in real-world work environments.
This early experience will help you build your professional profile before completing your degree and approach your fourth-year work placement better prepared, with a clearer vision of your goals and a greater ability to take on responsibilities in projects related to data analytics, digital transformation and business decision-making.
You’ll be able to undertake your work placement at leading companies in the fields of business intelligence and business analytics:
By studying Business Analytics in Malaga you will work in an innovative environment that encourages hands-on learning and teamwork. A 27,000 m² campus committed to renewable energies and equipped with state-of-the-art technology.
Admission criteria and tests:
The University establishes an access process that is synthesized in:
1. Psychopedagogical evaluation of the different aptitudes required of a university student, depending on the studies he/she has opted for and the previous knowledge necessary to successfully complete those studies.
2. Level test in the foreign language chosen by the student.
3. Didactic orientation session on the vocational option chosen by the student.
4. If necessary, personal interview with the student to clear up any doubts that may arise.
In any case, the tests established by the University are not exclusive in themselves, but rather orientative.
Number of new admission places offered:
40 places.
The Málaga Campus combines a modern, collaborative environment with access to state-of-the-art resources, offering you the best academic and professional experience.
What’s more, studying in Málaga allows you to enjoy a city that welcomes talent, with a thriving healthcare and scientific ecosystem, and a wealth of career opportunities in Andalusia, Spain and internationally.
Links with the professional world form part of the academic experience from the very first year. As well as collaborating with major national and international companies, UAX Mare Nostrum maintains active relationships with technology firms, consultancy firms, start-ups, public institutions and organisations within the Andalusian business ecosystem.
A degree in Business Analytics opens the door to a rapidly expanding job market, according to LinkedIn it is one of the three most in-demand jobs today and this growing demand spans key sectors such as finance, technology, marketing and consulting, where companies are looking for professionals capable of transforming data into strategic decisions to lead in the digital age.
Discover what the Business Analytics degree at UAX Mare Nostrum is really like through the perspective of the academic team, our students’ experiences and the activities that form part of their day-to-day lives. In these videos, you’ll learn about the degree’s practical approach, the data analysis projects and the experiences that link the course to the real world of business.
W. Edwards Deming, statistician
In an increasingly data-driven world, studying Business Analytics is a safe bet.
Rafael Saucedo, coordinator of the Bachelor’s Degree in Business Analytics at UAX Mare Nostrum, presents a degree programme designed to develop versatile professionals capable of linking data analysis with strategic decision-making in real-world business environments.
A leading academic staff
PhD in Tourism with postgraduate qualifications from the University of Seoul and the University of Málaga, specialising in sustainability, urban transformation and data analysis. He has a strong international track record that combines tourism management and applied research, drawing on expertise in artificial intelligence, business analytics and human behaviour to inform university teaching and the development of smart, resilient cities.
Data space architect and international consultant specialising in enterprise architecture, data governance and artificial intelligence. He has over twenty years’ experience in technology consultancy and is involved in European initiatives to build digital ecosystems based on data sovereignty and interoperability; a pioneering career which he combines with university teaching based on innovation projects and real-world case studies.
PhD in Economics and Business from the University of Málaga, with an international distinction, specialising in the adoption of artificial intelligence in business environments. Marketing Director and CEO at WOM Marketing, he leads digital transformation and strategic communication projects for companies across various sectors. He is a lecturer at ESIC Business School and a regular contributor to the School of Industrial Organisation (EOI). His career combines entrepreneurial vision, scientific research and outreach in the fields of innovation and digitalisation.
PhD in Marketing and Market Research, accredited by ANECA, specialising in digital marketing, the sociology of consumption, fashion and the media. With a six-year research track record at the CNEAI and over 10 years’ experience in teaching and research at national and international universities, he is an active participant in competitive research groups within his areas of specialisation.
She holds a degree in Economics from the University of Málaga and is a PhD candidate in the Economics and Business Programme at the same university. With over 28 years’ professional experience — 11 of which were spent in the United Kingdom — in finance, taxation, auditing and management control, she has worked for multinational companies such as UHY Fay & Co, PHD Media (Omnicom Group), Dentsu Aegis Network and TUI Travel. A non-practising member of the Official Register of Auditors (ROAC), she focuses her research on financial culture and its influence on risk aversion and decision-making. She has undertaken a visiting scholarship at Westminster Business School (London) and published teaching cases at IESE Business School.
Telecommunications Engineer and MBA, specialising in augmented, virtual and mixed reality (XR) and digital transformation. CEO and CTO of 3IN, a pioneering company in XR solutions for industry, healthcare and training. With over 20 years’ experience, he has led more than 20 digitalisation projects using immersive technologies, optimising processes and developing new business models. He works as a mentor and trainer at the School of Industrial Organisation and has co-founded initiatives such as La Brújula XR and Nice1 Blockchain & Video Games.
Scholarships and financial aid for studying at UAX Mare Nostrum
We know that studying is an investment. That’s why we want to remove financial barriers and make things easier for you. Fill in the form and let our advisers help you discover the scholarships, agreements and personalised financial support that best suit your situation.
Students from Ibero-America
This programme is aimed at Ibero-American citizens or foreign nationals legally resident in countries within the OEI’s sphere of influence. The scholarship covers a 50 per cent discount on the total tuition fees.
Ministry of Education, Vocational Training and Sport
Find out about the scholarships and grants offered by the Ministry of Education, Vocational Training and Sport, categorised by type and level of education.
If you have an immediate family member (up to second degree of kinship) enrolled at UAX, you can benefit from a 5 per cent discount on tuition fees. Because studying as a family is even better.
If you graduated from UAX and are now thinking of studying for a new degree, we want to continue supporting you. That’s why we’re offering you a 10% discount on tuition fees.
If you’ve already decided to take the plunge, enrol early and benefit from a direct grant. It’s a way of rewarding your commitment and helping you plan for your future with a head start.
*Please speak to your adviser at UAX Mare Nostrum
Free tuition for students registered as residents of Málaga who demonstrate academic excellence and continue to meet the criteria that led to their scholarship throughout their academic studies.
Attracting Pre-doctoral Research Talent
Financial support for outstanding students who wish to carry out innovative research and contribute to the advancement of knowledge in their disciplines.
2025, 2nd Edition
Grants for students on higher-level vocational training, undergraduate, postgraduate or master’s programmes enrolled at Spanish universities with a Santander agreement. A financial supplement to support you whilst undertaking your work placements.
Studying for two degrees at the same time is a challenge, and we want to support you. If you’re already at UAX and enrol on a second degree programme, you’ll receive a grant towards your booking fee and tuition fees.
If you’re a high-performance athlete, at UAX we want to help you balance your passion with your studies. We offer specific grants that can cover up to 50 per cent of your tuition fees.
*Please speak to your advisor at UAX Mare Nostrum
If you’d like to continue your studies with us and progress from vocational training to a bachelor’s degree, from one bachelor’s degree to another, or from a bachelor’s degree to a postgraduate degree, we’re here to support you with a grant covering up to 25 per cent of your tuition fees.
If you have a strong academic record, we would like to recognise your talent with a scholarship designed for new students. (Excludes the degree in Medicine).
*Terms and conditions to be published
Students from Ecuador
This programme is aimed at citizens with Ecuadorian nationality and/or residence who wish to undertake an online master’s degree in Spain. The scholarship covers a 50 per cent discount on the total tuition fees.
Bank customers
This agreement gives you access to special support for selected online master’s programmes, along with payment plans designed to suit your financial circumstances.
The first step is to contact our team of advisers to determine the best way to start your professional career with us, you can also arrange a personal visit from Monday to Saturday and get to know UAX first hand.
Help us get to know you a little better by starting the admission process. You will need to upload the documents required for the application to our portal.
You will take several tests, including a language test, a knowledge test and a video in which you will answer two short questions. We also need some additional information to complete the registration.
A student who takes the initiative to research, learn and create, rather than waiting for someone else to come up with solutions. Welcome!
All fields are required
The meeting point for technology, business and students in the heart of Madrid. The building, a pioneer in sustainability, accessibility and energy efficiency, has more than 16 floors and 12,000m2, designed for coexistence, learning and networking and where we promote innovation, business initiatives and the development of projects with social impact on a daily basis.
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UAX joins the rise of the city as an engine of talent, betting on the training of key professional profiles in areas of maximum employability such as health, sport, business, technology and design. UAX Mare Nostrum, an international university that inspires and develops the talent of people throughout their professional lives so that they can realise their purpose and generate social impact.
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