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Boost your career towards the elite of sports management with an MBA that is unique in Spain, designed in collaboration with global leaders in the sports industry. Master the key aspects of the sports business through comprehensive training in finance, strategy, marketing and communication, and develop your executive profile through real-world challenges and high-impact case studies.
Learn from those who are currently leading the sports business. Our teaching staff comprises active executives and experts from FIFA, ACB, CVC Capital Partners, Sevilla FC, Octagon and other major organisations in the sports sector.
Real, highly topical problems and challenges set by companies and institutions, with the aim of finding solutions tailored to the scenarios you will face upon completing your studies, using real-life cases such as: the Champions League, Euroleague, Laver Cup, NBA, MotoGP, Copa América, Wimbledon and IMG.
Gain access to real-world professional experience from day one. Collaborate with leading organisations such as the Rafa Nadal Academy, World Football Summit, Deloitte, KPMG, PlayStation, BeOne, AFE, Playtomic, 2Playbook, Joma, AS and YouFirst. Take the first step towards your future career in the sports business.
Through exclusive training content developed in collaboration with members of Rafa Nadal’s team, you’ll be able to develop and refine the values most sought after in the job market – the very values that have made the tennis player one of the greatest sportsmen in history.
Get ready for some unique experiences
You will have the privilege of hearing first-hand from Rafa Nadal about leadership, effort and resilience. In an exclusive meeting, Nadal will share the experiences that forged his success. Imagine picking up tips directly from the champion to apply to your journalism career. It will be an inspiration that gives soul and meaning to your learning.
Discover the experience
Over the course of a week in Miami, you'll attend masterclasses with industry professionals and visit top-tier stadiums such as the Kaseya Center, FLA Live Arena, Hard Rock Stadium, and Watsco Center. You'll also step into the homes of the Miami Heat (NBA), the Florida Panthers (NHL), and the Miami Hurricanes (NCAA Basketball).
Discover the experience
Learn the work methodology of Rafa Nadal’s team and the companies that have led him to success, with a case study on Rafa Nadal in the world of tennis.
Discover the experience
Explore every detail of the 1992 Barcelona Olympics alongside some of its protagonists and Deloitte professionals, Worldwide Olympic Partner. Together, you’ll analyze the evolution of the next four Olympic Games in an exclusive session held in Madrid.
Discover the experience
Take part in training sessions at prestigious sports facilities in Madrid, visiting professionals from the sports industry across stadiums, competitions, brands, and venues. Specific sessions will be held at AS, PlayStation, Decathlon, and BeOne.
*Miami and Rafa Nadal Academy experience: The price of the MBA in Sports Management (i) includes the cost of travel within the cities where all the experiences take place. (ii) Accommodation for the Rafa Nadal Academy experience (Mallorca) is included. (iii) Flights to Mallorca and Miami, as well as the hotel in Miami, are not included.
In exclusive partnership with leading sports organisations
Boost your career alongside Atlético de Madrid: you will gain access to professional internships both at the club and at its Sports City, learn directly from professionals working there, and enjoy an exclusive Atleti experience designed to help you develop real skills in an elite environment.
Specialise in law & governance with the number one firm in sports and entertainment law: Senn Ferrero Asociados. With a global presence and ranked in Band 1 by Chambers Europe, you will train with the lawyers who advise sports stars, major clubs and international organisations.
Thanks to the agreement with the University of Miami, you will experience several exclusive days on its campus during the Miami Experience, to learn first-hand how sports management works in one of the major international benchmarks in the sector.
Live an international academic experience at the prestigious Fuqua School of Business (Duke University, North Carolina). For 6 weeks you will work in the heart of American college sports while you advance in your dissertation.
You will have exclusive access to an interactive platform to enhance your knowledge and connect with the industry. Includes an annual subscription to the 2Playbook Club where you will be part of the next generation of sports professionals.
Master in Business Administration / Sport Management. Master in Business Administration / Sport Management
First Year
ANNUAL SUBJECTS
| Code | Subjects | Character* | ECTS |
|---|---|---|---|
| 80726 | Overview of the Sports Industry and Strategic Management / Sports Industry Overview & Strategic Management | OB | 8 |
| 80727 | Sports Governance, Regulation, Finance and Taxation / Sports Governance, Law, Finance and Taxation | OB | 7 |
| 80728 | Stakeholder Management and Leadership / Sports Stakeholders and Leadership | OB | 7 |
| 80729 | Technology and Digital Assets in the Sports Industry / Technology and Digital Assets in the Sports Industry | OB | 5 |
| 80730 | Disruptive Digital Business Models and Innovation in the Sports Industry / Disruptive Digital Business Models and Innovation | OB | 5 |
| 80731 | Digitalisation: Channels and Products in the Sports Industry / Digitalisation: Channels and Products in the Sports Industry | OB | 6 |
| 80732 | Marketing Funnel, Product Development and Merchandising / Marketing Funnel, Product Development and Merchandising | OB | 5 |
| 80733 | Fans, Broadcasting and Match Day in the Sports Industry / Fans, Broadcasting and Match Day in the Sports Industry | OB | 6 |
| 80734 | Brand and Player Management in the Sports Industry / Branding and Player Management in the Sports Industry | OB | 5 |
| 80735 | Master’s Final Project | OB | 6 |
| ING1 | English for Sport | N/A | 0 |
| TOTAL: | 60 | ||
*Character: BT: Basic Training, Ob: Required, Op: Optional
Companies as a key driver to boost your employability
At the UAX Rafa Nadal School of University Studies, we guarantee professional internships lasting 3 to 6 months in leading national and international sports organizations. This will allow you to connect with a global network of professionals and open the door to a wide range of opportunities in the sports industry.
You will learn to be able to develop your maximum potential with a global point of view including all sports disciplines, from national to international benchmarks, including: Football, Tennis, Basketball, F 1, Olympic Games, Golf, Esports and Sailing.
Faculty and subject matter experts
Discover unparalleled opportunities for your professional development at Fuqua School of Business, located on the prestigious Duke University campus in Durham, North Carolina (USA). With cutting-edge facilities and a dynamic academic environment, Fuqua offers an exceptional setting for management education in the United States. Join a diverse student body where international students contribute to a vibrant community of learning and collaboration, and enjoy a unique experience in one of the world’s top-ranked MBA programs.
Key Features:
Exchange Program Details:
Join the Duke – Fuqua School of Business experience, where educational excellence meets global perspective.
Embark on a transformative journey of academic exploration and cultural immersion, enriching your knowledge and broadening your horizons at the heart of North Carolina’s vibrant academic community.
For more information or questions about the Duke University – Fuqua School of Business Exchange Program, please contact our admissions office.
During your study programme, you'll have exclusive online training content that Rafa Nadal himself and his entire team have worked on, sharing their experiences and revealing the secrets that have led him to success: Toni Nadal, Carlos Moyá, Ángel Ruiz Cotorro, Rafael Maymó, Carlos Costa, Benito Pérez-Barbadillo, Gemma Bes and Maribel Nadal.
You'll access unique content that will help you hone the qualities today's job market demands: effort, cooperation, empathy, leadership, professional ethics, responsibility and commitment, humility and confidence, resilience, discipline, and hard work.
Throughout the master’s programme, you’ll experience sport from the inside: from the Olympic Games to the Davis Cup, via leading companies such as PlayStation, Joma and YouFirst.
A panel of current sports business leaders
Train alongside executives and experts from FIFA, ACB, CVC, Octagon and Sevilla FC.
Learn from those who are shaping the present and future of the sports business.
Networking, practical learning and direct contact with the elite of sports management from day one.
Director of Institutional and Corporate Strategy, Cambra de Barcelona
Senior Academy Advisor FIFA
Head of Digital en Sevilla FC
Director de Marca en ACB (Asociación de Clubs de Baloncesto)
Cofundador y CEO de 2Playbook
Head of International Relations and New Developments - CAR de Barcelona
Connect with the heart of the sports industry and let your talent take off. Take part in work placements and gain real-world experience that will open doors for you in the sports business.
We train professionals under the guidance of experts who are already transforming the world of healthcare and the sports industry, drawing on UAX’s DNA and Rafa Nadal’s working model.
It’s not us saying this – it’s those who’ve already experienced it. They’ve been through it first-hand. Now they’re telling you all about it in their own words.
This programme is specifically designed for professionals with a university degree, preferably in Business Administration and Management, Communication, Journalism, Marketing, Finance, or Law and Sports Science with a specialisation in Sports Management. The second intake of the MBA in Sports Management at the UAX Rafa Nadal University School has a limited intake of 30 places.
To begin the admissions process, you must submit the following documents:
• Curriculum vitae
• Academic transcript of previous qualifications required for entry to the Master’s programme
• Statement of purpose
Once the information provided has been assessed, you will be invited to a personal interview in Spanish and English.
Your legal and financial knowledge will be key to understanding all the business plans presented on the MBA programme. To assess your prior knowledge in these two areas, you will need to sit an admission test. Based on the results of this test, it will be determined whether you require supplementary tutorials and personalised sessions with specialists in these areas to strengthen the critical knowledge that will enable you to become a professional in the sector. This additional training will take place one month before the start of the programme
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